Having worked for equity funds / business rescuers, amongst others, we are in the fortunate position of having gained a great deal of experience with corporate spin-offs and restructuring cases.

The immediate project after every transaction is the development of a corporate identity for the company. This could simply mean an update or change of the existing CI or the development of a new corporate identity including everything from the naming / branding of a company and creation of a logo up to the online and offline marketing.

We also “make the client work”: We have found that clients wish to be involved in the creative process, which we welcome – not least because the client is the brand!